A reusable cup scheme that works for your business

Making the move away from disposable takeaway cups doesn't need to be complicated.

Everything you need to get started

For cafés, hospitality venues and businesses looking to reduce disposable takeaway cups without creating a complicated new process.

You can get started with BORRO in a Box for £150 + VAT + delivery.

BORRO in a Box

Your Starter Box includes:

✓ 50 BORRO reusable cups

✓ 50 lids

✓ 3 months BORRO Partner Support*

✓ Point-of-sale materials

✓ Window sticker

✓ Staff guidance and FAQs

✓ Training resources

✓ Partner launch handbook

✓ Launch communications and partner assets

You don't need to design your own scheme or work out how to explain it to customers from scratch.

*After your first three months, BORRO Partner Support continues at £25 + VAT per month.

Planning a larger or multi-site scheme? Talk to us about partner pricing.

Start with BORRO

Worried it might not work?

New small café partners can trial BORRO for the first three months.

If you decide it isn't right for your business during that period, speak to us about our cup buy-back arrangement.

Why businesses choose BORRO

  • Support beyond launch

    More than reusable cups. A system designed to keep them circulating.

    BORRO supports staff, customer communications, returns and day-to-day implementation, helping make reuse manageable beyond launch.

  • Buy fewer disposables

    Reduce your reliance on single-use cups and lids.

    Every BORRO cup successfully returned and reused can replace another disposable cup you would otherwise need to buy.

  • Measure what’s working

    Turn reuse into something you can track.

    Where reliable data is available, BORRO can help monitor reuse, return rates, single-use cups avoided and financial impact.

Built to start small and scale

BORRO can work for individual venues and larger organisations.

At The Shrewsbury and Telford Hospital NHS Trust, BORRO is already showing what reuse can achieve in a busy real-world setting.

39,100 disposable cups

39,100 disposable lids

avoided in the first five months.

See our impact

  • BORRO in a Box costs £150 + VAT + delivery and is designed for smaller cafés and independent operators.

    It includes 50 BORRO cups and lids, point-of-sale materials and three months of BORRO Partner Support.

    After the first three months, Partner Support continues at £25 + VAT per month. Additional cup and lid sets cost £1.50 + VAT, with volume discounts available for orders of 1,000 or more.

    For larger organisations or multi-site schemes, talk to us about partner pricing.

  • No.

    BORRO can be introduced alongside your existing takeaway service, so you can start with reuse without changing everything at once.

    You can build customer participation over time and reduce your reliance on disposable cups as the scheme develops.

  • Reuse does introduce some new processes, so we don't pretend there is no operational change.

    BORRO is designed to make those processes as clear and manageable as possible, with support around staff guidance, customer communication, deposits, returns, storage and washing.

    The practical set-up can then be planned around how your venue already operates.

  • Customers pay a £2 deposit when they take a BORRO cup.

    When the cup is returned to a participating BORRO return point, they can exchange it for a clean cup to go or receive their £2 deposit back.

    The participating venue manages the deposit and refund directly. Refunds can be handled in cash or through the venue's payment system, depending on its EPOS set-up.

  • Returned cups are kept separate from clean stock and go through the agreed washing process before being put back into circulation.

    BORRO provides guidance on collection, storage, washing and hygiene, while the practical arrangement is agreed for each participating organisation.

    The aim is simple: return, clean and reuse the cup rather than replacing it with another single-use one.

  • Yes.

    Smaller café partners can use the first three months as an introductory trial period, with no long-term commitment during that time.

    If you decide BORRO isn't right for your business, the original BORRO cups supplied can be bought back, provided they are returned clean, undamaged and suitable for reuse.

  • Where reliable data is available, BORRO can help you measure things such as:

    • cup reuse

    • return and loss rates

    • single-use cups avoided

    • waste avoided

    • financial savings

    Environmental impact can also be estimated using FSG's lifecycle assessment methodology developed with Nottingham Trent University and the usage data available from your scheme.

    That means you can assess what is actually happening rather than simply assuming that introducing reusable cups has worked.

  • Because the cup is only one part of a successful reuse system.

    BORRO is designed to help organisations think about the whole journey: introducing the scheme, engaging staff and customers, encouraging returns, managing day-to-day operation and measuring how it performs.

    As the network develops, participating organisations can also become part of a wider connected return system rather than operating an isolated reusable cup scheme.

FAQs